Creating custom labels for beverages is an easy and affordable way to spruce up any drink from beer and wine bottles to juice containers and sparkling water cans - all of them should have stand-out labels that accurately exemplify the beverage inside. And it can make all the difference in distinguishing your brand.
Here are five tips on creating customized beverage labels that will make any drinks stand out while giving the products a professional look.
1. Research Label Regulations in Your Region
The first step when creating any kind of label is to research local regulations for the type of product you’re labeling. Different regions have different requirements regarding what needs to be included on the label, for example, some states require that alcoholic beverage labels include an Alcohol By Volume (ABV) percentage. The more informed you are about your region’s regulations, the easier it will be to create a compliant label.
2. Choose Your Materials Carefully
The material you choose for your labels can have a big impact on how they look and feel. For example, if you’re labeling beer or wine bottles, you may want to consider using waterproof materials like vinyl or polyester so that your labels will stand up to condensation and won’t easily smudge or tear. If you’re looking for something more eco-conscious, there are also paper-based materials like bamboo that can give your labels an organic feel.
3. Include Important Information
When designing your custom label, make sure it includes all relevant information such as ingredient lists and nutrition facts (if applicable). Remember that consumers often use this information when deciding whether or not to purchase a product making sure it is easy to read and understand will go a long way toward driving sales. Additionally, don't forget about including contact details such as email addresses or website URLs. It's always a good idea to provide potential customers with multiple ways of getting in touch with you.
4. Make It Eye-Catching
- Use bright colors and bold fonts on your custom labels to draw attention and set them apart from other products on store shelves. Select a font that is easy to read and looks good with your label design.
- Pick colors that stand out against the background and match the branding of your product. They should complement the drink's packaging.
- Consider using images or illustrations if they fit with the overall design of the label. These can help establish an aesthetic identity that customers will recognize and associate with your brand over time.
- Don't forget about adding unique touches such as QR codes. These can be used by customers who want access to additional information without having to search out websites or contact forms online.
- Keep the design simple and timeless
5. Test Your Design Before Printing
Before printing out large quantities of custom labels, be sure to test them first. You don't want any surprises when the finished product arrives at your doorstep. Testing helps ensure that everything looks just right before committing large amounts of money to production costs. Print out sample copies of the design on different material, even if it means ordering special samples from print shops, and examine them from every angle before giving final approval on mass production orders.
Boasting customized labels for beverages has become a popular move among entrepreneurs and business owners looking to differentiate their products from the competition. Not only do these specialized prints give bevies an upscale aesthetic, but there are numerous advantages (link to the previous post) to consider when investing in such designs. So if you’re looking for a way to give your beverages a boost, consider going the customized route with your label printing. Explore the reasons why businesses choose wine labels.
And be sure to let us know what the wackiest beverage you’ve ever seen with a custom label is in the comments below.