The Link Economy and Being the 'Go-To' person

As a young kid watching television, the 'old movie' channel had "Miracle on 34th Street". I always remembered this scene, and carried the lesson it taught to every client meeting I have ever had. Be a resource, add value, know things.

Panel Discussion Podcast on the Current State of Business in the Print Industry

Co-hosts Deborah Corn, Will Crabtree and Jamie McLennan welcome Larry Vaughn, Warren Werbitt andRobert Godwin for a panel discussion on the current state of the print industry

3 Key Sales Strategies to Land and Keep Small-Business Accounts

Sales strategies haven’t changed much in the past 15 years, though they have evolved. Technology makes it easier to reach people and provide effective presentations for your products and services. The business world changes all the time. The current Covid-19 pandemic has changed all the rules and you could be scrambling to figure out what’s next. By adapting some traditional sales techniques, your business may well be able to survive and grow.

Rent A Press On-line Design and PRUFlink 3D Proofing

Demo video of the Rent A Press design and correction tool. You can design a product online and test it to make sure it's exactly how you want it. PRUFlinksm allows you to view your product in 3D and email it to anyone who needs to review the content.

60 Products in 60 Seconds

Fun video showing the great variety of printed products Rent A Press offers.
If you have a minute, have some fun! Yes, it will be nearly impossible to identify all the wholesale trade print products Rent A Press offers in this very fast paced video. The idea is that RAP (that is what the team calls Rent A Press) has a lot of the most commonly used, and proven effective printed marketing products.

Concierge Service

Concierge Service gives Free Prime shipping for a Year
No matter the size of the order, no matter how many orders, it ships for free.
This premium service level is specifically designed to help print resellers and print brokers with standard print marketing materials. The prices are set to allow for ample margins in your most competitive markets

Are You a Print Shop, or a Business?

We know the world, we know print, we know marketing.

Cannibal Hero

“If you don’t cannibalize yourself, someone else will.” Steve Jobs

There has been a lot of discussion about a printer adding services that stretch beyond printing. Should I add design services? Should we offer data management? Will my client feel I am eating into the work they offer? All good questions, but the answers I have heard from many print shop owners is one of fear.

Where Do Printers Add Value?
The Buggy Whip Syndrome If only buggy whip manufacturers had realized they were in the personal transportation business, perhaps they would have pivoted to invent the gas pedal. Instead, they ran out of horses to whip. Similarly, printers, ran out of customers who needed a printed page when a website or e-blast would have sufficed. Printed pages have not gone away. Neither have horses, but there are a lot fewer being used as they were in the past.
Rent A Press Overview Whiteboard

This short video explains the basic services and trade print products Rent A Press (RAP) offers. At only one minute, it quickly makes the point of why RAP is the best choice for print.

Print Products for Fashion Marketing & Branding (Video)
Rent A Press focuses on providing the most competitive market prices for the highest quality print products with dependable delivery.